SMALL BUSINESS INNOVATION BOOTCAMP

April 25, 2023 | 9:00 AM – 5:00 PM

Northside Economic Empowerment Center

4248 Cottage Ave., St. Louis, MO 63113

Event Agenda

9:00 – 9:50 AM     |  Sessions #1 Workshops

1. 1. 1. 1. • Business Launch Track: “Design Thinking for Innovation” by Ken Mocabee, John Unger, and Mason Mocabee at Alliance Systems

            • Business Growth Track: “8 Steps to Build Value” by Steve Denny, Principal at Innovative Business Advisors LLC

            • Sales & Marketing Track: “Building Brands with Meaningful Impact” by Sarah Shelton, CEO of Girl Louie

10:00 – 10:50 AM     |  Sessions #2 Workshops

1. 1. 1. 1. • Business Launch Track: “New Business Model Generation” by David Vail, SCORE Volunteer

            • Business Growth Track: “Small Business Innovation Research (SBIR) Grants – Does your Tech Fit?” by Ed Lahue, Innovation & Technology Counselor, SBDC 

            • Sales & Marketing Track: “Marketing for Free: Innovative Tactics for Maximum Impact” by Finnegan Stewart

11:00 – 11:50 AM    |  Session #3 Workshops

1. 1. 1. 1. • Business Launch Track: “Being a No-Code Technology Founder” by Denise Williams, President of Real Document Solutions

            • Business Growth Track: “Business Strategy for Growth” by Wendy Moore, CEO of Eleve Talent

            • Sales & Marketing Track: “Podhack your Business with Podcasting” by Michael “Fritz” Fritzius, Founder of Podcastify.me

12:00 – 1:00 PM     |   Lunch & Networking

1:00 – 1:50 PM    |  Session #4 Workshops

1. 1. 1. 1. • Business Launch Track: “Navigating Tech Uncertainties in the Workplace: Strategies for Success” by Isaac Musselwhite, Cloud Application Engineer, Block

            • Business Growth Track: “BOSS Portal & Northside Business Development Programs” by Molly King of Startup Space and Eloise Rowan of Northside Economic Empowerment Center

            • Sales & Marketing Track: “5 ChatGPT Prompts to Streamline Your Social Media Workflow” by Pooja Arshanapally, CEO of The Novus

2:00 – 2:50 PM    |  Session #5 Workshops

1. 1. 1. 1. • Business Launch Track: “10 Mistakes StartUps Make & How to Avoid Them” by Mary Scott, Consultant, Business Riff

            • Business Growth Track: N/A

            • Sales & Marketing Track: “Google My Business” by Keisha Mabry Haymore, Founder, Heydays Creative & Collaborative Workspace, Grow with Google Digital Coach

3:00 – 3:50 PM    |  Session #6 Workshops

1. 1. 1. 1. • • Business Launch Track: “Mapping your Business Startup” by Sauywanna Davis, COO & Operations Manager, Keychain Karnival, LLC

              • Business Growth Track: “Building a Frictionless Sales Funnel” by Sheila Burkett, CEO of Spry Digital

              • Sales & Marketing Track: “Marketing Your Craft with Social Media” by Brittany Raji Alberty, CEO of Marketing Midwife

4:00 – 4:50 PM    |  Session #7 Workshops

1. 1. 1. 1. • Business Launch Track: N/A

            • Business Growth Track: “Perfect AIM: EOS Strategies for your Business” by Rodney Mueller, Professional EOS Implementer & Consultant with Perfect AIM Method

            • Sales & Marketing Track: “Cracking The Code: ROI-Driven Digital Marketing Strategies”  by Adam McChesney, Owner at Hite Digital, St. Louis

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